Facebook Trends for 2018

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INTRODUCTION

No matter the year is, whether it is 2017, 2018, or 2019 the technology keeps on changing and so are the trends. With time everything needs up gradation else it will get outdated and eventually get extinct or vanish. Similarly like every other thing the famous and well known Social Media platform “Facebook” to gets updated frequently with latest features by Mark Zuckerberg and team. The founder of Facebook- “Mark Zuckerberg” has created and developed this platform for all users and marketers far away from Caste, Gender, Nationality, Religion or Financial status. It is the free platform for users and marketers you only need to pay if you wish to run advertisements on the Facebook. The prices for all the companies to run advertisements undifferentiated on the basis of niche and income.

Facebook is the platform where more than 1.5 Billion people are active. Don’t you think it is important to keep yourself updated with all the latest trends? As the time passes the features get advanced for user and marketers both and if you don’t get updated with all Facebook Trends for 2018 you might get extinct in the following year 2019 from the digital world. There are top Website Application Company in Delhi , Digital marketing company in Delhi and Best website design and development company in Delhi who keep themselves updated with all latest techniques and trends to keep ruling the industry.

LATEST TRENDS

1)      Trends for users 

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  • Upload more and more images frequently
  • Videos
    • Go Live
    • Share Videos
    • Post recaps of your live videos
  • Do social sharing to be popular
  • Latest camera effects
  • GIFS
  • Mark CheckIn
  • Comment, Share and Like with emoticons.

Also Read4 Simple Ways To Increase Sales Leads

2)      Trends for marketers

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  • Use all features
    • Tagging
    • Location
    • Feeling/Activity
  • Use Hashtags
  • Create Facebook events and groups
  • Share your service or business videos.
  • Post precap and Recap of Videos.
  • Be active to comment on posts to help others.
  • Upload creative images frequently
  • Run Advertisements.

TRENDS FOR USERS

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  • Upload More And More Images Frequently:
    Images are the ideal source of attracting the maximum people. The more attractive is the image more will be the eyeballs on your page. Upload the maximum images you can, it can be of Birthday, Party, Moods, Outings, To make someone feel special and so on. But don’t forget to tag. You can avoid #Hashtags for personal posts because it is more useful to marketers as their target is to promote their post. So if you too wish to promote or rank your posts like most of the Best website design and development company in Delhi do use #hashtags else you can avoid.
  • Videos
    Videos are the ultimate way-out to grab the audience and become popular among the billions. According to a survey the 70% of the people believe in realistic and live things.

    • Go Live
      Going live can give you maximum popularity than any other thing. Just think about yourself, For Example- If you see an image of your old classmate who is looking super smart and hot in an image who use to be very fat, will you believe on the image? May be or may be not- you might think that he/she must have used an editing application (may be designed by top Mobile application development company in Delhi or other state) but if you see her live on a Facebook video you can see the real he/she.
    • Share Videos
      Share maximum videos on your wall be it personal, entertaining or informative. Let people know how active you are. Analyse on which kind of video you get the maximum number of likes and comments, and gradually try to share the type of videos which are mostly liked.
    • Post recaps of your videos
      Try to share your videos frequently but at a fixed interval of time so that your followers get an idea that you usually post on so and so day and time. For a chance, someone misses your live video, leave the recap so that they can watch it later.

Also Read7 quick tactics to Increase user engagement on Social Media Platforms

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  • Do social sharing to be popular
    Do you wish to be popular? Obviously yes like all other you too wish to make your stuff or your self-popular. The key to the door is- The more you get into public’s mind, more famous or popular you will be. But how to do that? Simple, just share as much as you can but try to share your stuff in creative and attractive form. The thing that looks good attract more eyeballs.
  • GIFS
    Make your comments look more interesting and lively with GIFS. Use animated graphics so that it looks more interactive.
  • Mark CheckIn
    Fond of visiting places, cafes, parks, Heritage, Shopping Malls etc. ? Go Ahead! Visit and mark a checkIn on your Facebook profile. This will increase your social popularity. Your friends might see your location and next time when they are finding a good place to explore, your check-in might help them. Gradually, they might visit your page or profile even before searching here or there.
  • Comment, Share and Like with emoticons.
    Have you ever thought what best Website designing company in Delhi do to be popular? They reach their popularity by making themselves available everywhere. They like and comment using interesting ways to be the unique one. Use emoticons which are part of the most running Facebook Trends for 2018

TRENDS FOR MARKETERS

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  • Use all features
    If you are a marketer then an ideal advice for you is that- never ignore any kind of feature, be it be of less importance because every single feature contains its individual importance.

    • Tagging
      Depending upon your targeted audience you can take the advantage of this feature. For example: If you have a physical product store or online store then you can upload your picture with your recent clients and tag them by mentioning a sweet and crisp description as a token of thanks.
    • Location
      The location feature is very much useful for those companies who have a store/outlet or office (Physical presence). Almost 60% of people believe more on the company who have a physical presence. So to showcase your presence to billions mention your location on your frequent posts
    • Feeling/Activity
      Another amazing feature of Facebook is updating your mood, activity or feeling through your post. For instance: If you are happy with the completion of a project, just write a 2 line description for the client with an attractive image, tag him, mark your store or office location and update your feeling. You can even open the messenger option for the post (just click the messenger sign at the right side of the post) so that anyone can even inbox you directly if he doesn’t wish to comment there. Taking help from Digital marketing company in Delhi or during your stay can do wonders for you.

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  • Use Hashtags
    Hashtags are the wonder tool for the marketers. #HASHTAGS are that amazing tool which helps your post to rank on the query entered in search box. It increases the visibility of your post to the interested audience (Blue Ocean Audience), who are easy to convert in the client.
  • Create Facebook groups
    To target the maximum audience in various ways you can take advantage of group feature. You can make the group of people who have liked, comment, or shared your Facebook posts and even your competitor’s posts. You need to keep a close check on your analytics or this. Just collect the people and add them in a group with an interesting title. Kep that group stay lively with frequent interesting sessions.
  • Share your service or business videos.
    The more you portray, the more profitable it will be. Try to make videos of your product and services and every little information related to it to create complete awareness. To get a personal high definition video editing application which can eventually help you in business as well you can take help from Website Application Company in Delhi or the one near to you.
  • Post Pre-cap of Videos.
    How about creating a sensation in the market before coming on screen completely? For example, I am a Website Development Company in Delhi and about to launch a fresh and amazing website designed by our company than I would prefer to create the sensation by launching a short version of my work first with a launching date for the complete project.
  • Be active to comment on posts to help others
    Be swift to comment on posts (be sure it is not of your competitor). This will help you to increase your presence. Join the various group related to your niche and comment the solution for any query related to your business.
  • Upload creative images frequently
    Don’t share the similar images. Why do companies like Website designing company in Delhi hire a designer? As they know the real value of creativity in the market. No one in today’s time wishes to see obsolete stuff! Use info-graphics, GIFS, memes, colourful and attractive images.

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  • Run Advertisements
    Run paid advertisements offered by Facebook. They are not too costly but can definitely help you in increasing your sales by almost 30-40% as they capture billion of people who are actually interested.
  • Create Facebook events and polls
    Last, not the least, ask the questions related to your business from your audience to keep them engaged. You can even share the latest upcoming events or parties organized by your company to showcase your presence and activities.

Also Read3 Ideal steps to hike up your business visibility on SERP

FUN FACTS

  1. Mark Zuckerberg chose the blue colour for Facebook because he is Red-Green colour blind. And consider blue as the rich colour as he sees maximum things as blue.
  2. You can’t block Mark Zuckerberg!
  3. More facebook profiles are created every second, than the number of kids are born worldwide.
  4. 72% of adults use social networking sites like Facebook
  5. The coca-cola page has over 90 millions genuine fans and continues to grow
  6. 82% of users check their Facebook accounts on daily basis.
  7. The Facebook privacy policy is longer than the U.S constitution. Almost over 5000 words.